Hawaii may be the Rainbow State, but that’s not true when it comes to the buildings in Honolulu.
In contrast to more such as Miami or Berlin, most of our buildings are painted beige or another neutral color, making the city literally pale against the imposing scenery.
In some ways, that鈥檚 the point: Many developers want to celebrate Hawaii’s natural environment and don鈥檛 want to draw attention to protruding structures. Urban designers also point to Hawaii’s strong Asian cultures that discourage individuals from sticking out, even when it comes to their homes and offices.
But do the neutral tones add to the character of the city or detract from it? In the words of comedian Jon Stewart, beige “goes with everything 鈥 in an equally unsatisfying manner.”
That’s not to say there aren’t some exceptions. No passersby could miss the pink Tripler Army Medical Center or the Royal Hawaiian Hotel, known as the “Pink Palace.” And as new developments spring up using modern color palettes, the buildings may liven up. Still, our general blandness begs the question: Why is Honolulu so beige?
Honolulu Magazine managing editor Michael Keany actually had the same thought two years ago that encouraged the city to paint more buildings pink.
鈥淗onolulu, embrace your color. We鈥檙e a subtropical paradise. Let鈥檚 celebrate it,鈥 Keany urged.
But city officials say that part of what drives the city鈥檚 design guidelines is a desire to protect and emphasize that beautiful landscape.
鈥淲e like colors that don鈥檛 detract from the view,鈥 explained Jesse Souki, director of the state Office of Planning.
For the most part, the colors of buildings are up to developers. The city’s design guidelines apply only to 鈥渟pecial districts鈥 鈥 Waikiki, Punchbowl, Diamond Head, Chinatown, Hawaii Capital, Thomas Square and Haleiwa 鈥 and aim to protect the special scenery or historic landmarks from visual blight.
In Waikiki, the rules say building colors should encourage a 鈥渢ropical resort destination鈥 and complement the natural landscape, rather than distract from it. In Punchbowl, the city discourages 鈥済arish, iridescent colors鈥 because they would undermine people’s views.
鈥淏uildings should be of subdued earth or olive tones to blend with the crater slopes,鈥 the rules caution.
Even when guidelines don鈥檛 come into play, most people tend toward the neutral colors anyway, said Henry Eng, a former city planning director who worked with the city for about 20 years.
鈥淭here鈥檚 a tendency to want to blend in rather than stick out,鈥 Eng said.
Longtime Honolulu architect Geoffrey Lewis said the city鈥檚 affinity for neutral colors reflects the influence of conservative Asian cultures.
鈥淢ost people here are very comfortable living in the beige and gray tones,鈥 Lewis said.
But Lewis worries sticking to beige makes the city look lifeless and less interesting than the bustling melting pot that Honolulu has become.
鈥淲hen it鈥檚 all just neutral and monolithic and ugly, it doesn鈥檛 really create any excitement or energy,鈥 Lewis said. 鈥淚t鈥檚 just sort of blah.鈥
John Whalen, an experienced planner in Honolulu, is a member of the city’s design advisory committee. The group interprets the design guidelines for special districts and makes non-binding recommendations to the city about building proposals.
Whalen couldn’t recall an instance when a developer and the city butted heads over the question of color. “For the most part, we would be willing to allow latitude on color,” he said. “Sometimes we even encourage accent colors.”
Whalen thinks developers tend to choose less bold color schemes to avoid controversy and instead put their efforts into lobbying for other aspects, such as additional density.
He added that practical issues, such as maintenance costs, also come into play.
“Part of the reason for trying to use neutral tones to make it less apparent that a building needs to be repainted,” he said. “Paint fades remarkably quickly in this climate.”
Despite the ubiquity of beige, the city may be brightening up. Lewis said he has noticed a slight resurgence of color over the last five years in neighborhoods such as Kakaako, which is seeing a burst of new developments. Paint stores such as Rainbow State Paint and Decorating Center in Honolulu are bringing in more blue and pink hues in response to changing tastes.
Nick Vanderboom, senior vice president of development at Howard Hughes, said the company’s recently completed retail center, Ward Village Shops in Kakaako, includes red, brown and black exteriors, and planned residential towers will have gray- and blue-tinted glass to blend in with the sky and ocean.
Bob Bruhl, who heads the developer D.R. Horton’s Hawaii operations, said the company’s new residences in west Oahu include colors such as green, yellow and maroon.
“You want something that melts in with the environment a little but still pops,” he said.
That’s good news for Lewis, who thinks that architecture has the potential to be a more playful part of the city’s skyline and urban fabric.
“A lot of people have this fear that if you bring color in you start having a retro ’60s look, but what鈥檚 wrong with that?” Lewis said. “If we鈥檙e trying to create an exciting environment, then everything looking neutral is not so exciting.”
GET IN-DEPTH REPORTING ON HAWAII鈥橲 BIGGEST ISSUES
Support Independent, Unbiased News
Civil Beat is a nonprofit, reader-supported newsroom based in 贬补飞补颈驶颈. When you give, your donation is combined with gifts from thousands of your fellow readers, and together you help power the strongest team of investigative journalists in the state.
About the Author
-
Anita Hofschneider is a reporter for Civil Beat. You can reach her by email at anita@civilbeat.org or follow her on Twitter at .